What ethical considerations arise in using deepfake technology in video and animation, and how might it change the future of media authenticity and trust?

ANSWER: Deepfake technology raises significant ethical concerns, including the potential for creating convincing misinformation, violating consent by manipulating images of individuals without permission, and undermining public trust in media. It can be used to falsify events or impersonate public figures, leading to political repercussions or defamation. As deepfakes improve, distinguishing between authentic and altered media becomes harder, prompting the need for robust verification methods to maintain integrity in journalism and online content.